They wanted to be the company that cares deeply about Black Lives Matter and would have conversations about race with their customers. Well, I guess they finally have their chance!!
Yes, normally I would say the crybaby SJWs have once again gone too far. But this is what Starbucks said it wanted with all that "No, you can't just have a cup of coffee, everything has to be political, so lets discuss race" crap it announced a few years ago.